If you have a new Twitter account, it can be very frustrating to learn how to build this account. I mean, everyone seems to be using Twitter today and with so many people on the network, how can you get people to pay attention to your account?

It all begins with creating a great profile. Then you follow it up with posting great content and interacting with others. Then you will see people begin to follow you. Let’s take a look at how this is done.

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Create a Great Profile

Your first step is to create a great profile. On Twitter, you need to have a profile that will capture attention at a glance. People are so busy these days and Twitter is fast-paced so you have an even shorter amount of time to capture their attention.

Be sure you have a recognizable name and that you take time to fill out your profile completely. You should also include your URL so people can find you on the web. And you want to use keywords in your description where it fits without seeming forced because it will help people find you. You also need to have a quality avatar that looks good at a small size and is still recognizable. This is one of the first things people will look for when considering whether or not to follow your account.

Post Interesting Content

Once your profile is complete and set up, it’s time to start making a content plan. You need to post interesting content that people want to see and share. When you do, they are more likely to interact with your content, share and RT it and to follow you.

So how can you post interesting content? First, you need to know your readers and be aware of what they like. When you know what they find interesting, it will help you post content that is going to bring in the followers. Look for industry news, top 5/10/12 lists, opinion pieces related to your niche and more. It’s all about finding great content to post and being regular and consistent about it.

Interact and Build Your Network

And finally, once you have a great profile and begin posting interesting content, you also need to interact and build your network. It’s important that you take the time to answer messages, reply to others and build your network by being social.

Don’t be a faker, take the time to build solid Twitter followers who really care about what you have to say. Anyone with a little money in the bank can buy some followers but that doesn’t mean anything. If you want to get real followers, you need to interact and engage and invest some time and effort into building a strong, useful account.

Once you do, the return on your investment will be more than worth it as you have a Twitter account that people appreciate.