You can create great videos and upload them to your YouTube Videos channel but if no one ever sees them, it’s not benefiting you at all. For this reason, you need to take steps to get your videos discovered. YouTube is the leading video site with millions of users all over the globe. It’s not easy to get your content noticed so you have to take extra steps to help viewers find you. Fortunately, there are several things you can do to make it easier for users to find your content. For example, you can create a lot of videos and upload them to your channel.
The more videos you have, the more opportunities you have for them to show up in searches, so it increases your odds of being discovered. While creating a lot of videos will help get you noticed, you want to make sure you only post quality videos that offer the viewer something of value or you’re defeating the whole purpose of using videos for marketing purposes. You have to give viewers interesting, useful content they want to share with others and that will help get you discovered. Here are a few more tips that can help.
Use SEO Correctly
When you talk about creating SEO content, the first thing that many people think of is articles and blogs but SEO is used in all content you post online, including videos. If you want to get more views so your videos will be discovered, you need to use SEO correctly and this means choosing relevant, highly searchable keywords for your title, tags and video description.
When users type in these keywords, your video will pop up in the search and this will increase your exposure and the chances of your videos being discovered. The keywords you use is very important so if you need help finding popular ones, there are a number of different keyword tools for SEO available to help you generate strong, searchable keywords.
Customize Your Thumbnail
While you do have the option of choosing a thumbnail randomly selected by YouTube, you’ll get better responses when you create your own. This is the very first thing users see when your videos show up on the search results page, so you want it to be something that stands out and grabs their attention. It also needs to be relevant to your content, so choosing an image from the video is a good idea. Make sure it’s sized correctly and that you choose a quality image that is easy to see.
Promote Your Videos
Don’t forget to promote your videos every chance you get. Post links on all your social networking sites, on your website and even in your emails. The more you promote your videos, the more people you’ll reach.
Getting your videos discovered is the key to using YouTube correctly and these tips can help. When you create interesting thumbnails, use proper SEO techniques and create videos containing interesting, useful content, you’ll have a better chance of being discovered.